Avin Vadas

Creative Director & Product Designer

I Design for user's insight.

I help startups and tech companies design rich-data tools for task-oriented use.
Among my clients are: IBM, HCL Software, Taboola, Zerto and more. icon email Schedule a meeting

I may assist with:

  1. Evaluating and improving customer journeys.
  2. Structuring an Information Architecture.
  3. Solving user flows according to a defined Product & UX Strategy.
  4. Get a Design System up and running.
  5. Connecting brand and UI design into meaningful user touchpoints.

Sample Projects:

  • HCL Software

    HCL AppScan products

    • Cross-platform Design System
    • UI Guidelines
    • Product Identity

    AppScan is a leading platform for applications security testing. Their overall solution helps organizations discover vulnerabilities in their code and manage their risk.

  • Zerto Ltd.

    Zerto Mobile App

    • Product design
    • Mobile app design

    Zerto provides disaster recovery and business continuity software for enterprise class companies. Their mobile app provide managers access to track and monitor the health and status of their organization.

About me:

Im an Israeli freelance Product Designer, based in Lisbon.
I help startups and enterprise-scale companies designing rich-data systems, that will be easy to use and simple to scale.

Providing the right, actionable insights out of the data in a given relevant context, is often our partnership game-changer with users, whether they are drivers who need to plan their charging stops in advance, farmers who monitor their crop's nutrition statuses, marketing managers who need to analyze the campaign creatives that under-perform, or security experts that must prioritize software vulnerability remediations,
Those game-changing insights are what I'm after.


Complete testimonials list is available on my Linkedin profile

  • "Avin has a rare combo in designers of being able to get the point very quickly, accurately follow the brief, while still being able to come up with “magic” that spice up the project... I can recommend Avin for any type of digital design project, especially ones that are difficult to crack and require good conceptual understanding and original, out of the box thinking."

    Nitzan Volman, Head of Taboola Labs at Taboola
  • "Avin worked with me as a freelance designer and I was very pleased with both the results and his attitude. He is a talented and experienced designer that was very responsive and attentive to our needs and limitations."

    Ziv Marmur, Director of Product Design at Kenshoo
  • "I've had the opportunity to work with Avin on several projects, and was very pleased from both the process and the results... I have referred other colleagues of mine to Avin, and intend to keep working with him in the future."

    Guy Atzmon, SVP Creative & Product at SundaySky
  • "...Avin is one of the few ones! He features this rare combination everybody strives for: He is creative yet thorough, intelligent yet attentive. When I add to it the fact that he is 100% trustworthy and dedicated, I get the rare species I’m always looking for. "

    Yoram Rosner, 5ive || Innovation & UX